The Jordin Sparks Experience


Jordin Sparks Experience 10 Year Anniversary

The Jordin Sparks Experience

The Jordin Sparks Experience is an annual fundraiser benefitting the I’m M.A.D. Are You? campaign. The Jordin Sparks Experience was first held in 2008, at the XLII Super Bowl in Phoenix in which Jordin sang the national anthem.  The event is held during Super Bowl week, every year, in the game’s designated city. During the week, the Jordin Sparks Experience features a variety of social and community service activities.  The mission is to leave a positive footprint in each Super Bowl city and highlight those that are making a difference in their community.  To date, more than 50 businesses/organizations have participated as sponsors in the Jordin Sparks Experience and have helped to raise nearly $500,000. A highlight of events from previous years includes:

  • The Teddy Bear Picnic –
    Jordin Sparks & Christian Covington with the kids from Bo's Place.
    Jordin Sparks & Christian Covington with the kids from Bo’s Place. JSE2017

    A family-friendly community day that delivers teddy bears to children in local hospitals, orphanages, homeless shelters, and other organizations making a difference in the local community.  Since incorporating this project as a signature event of The Jordin Sparks Experience, more than 2,000 teddy bears have been have been handed out and thousands of smiles created!


  • Gift of Sound – Jordin SparksIn partnership with the Starkey Hearing Foundation, more than 600 children have been fitted with hearing aids. One year, the children were able to hear music for the first time after being fitted. Afterwards, they went to a Teddy Bear Picnic where Jordin performed alongside several other celebrity artists.


  • The Red, White & Black Party –
    Dan Williams, Calais Campbell, Jordin Sparks, Larry Fitzgerald.  RWB Party JSE2015.
    Dan Williams, Calais Campbell, Jordin Sparks, Larry Fitzgerald. RWB Party JSE2015.

    A star-studded celebrity and fundraising party featuring who’s who in entertainment and sports for the over 21 crowd.  Larry Fitzgerald, Calais Campbell, and others have long supported us over the years.  The colors red, white and black were chosen the year that the Arizona Cardinals went to the Super Bowl in Tampa…it’s also the Sparks family’s favorite team.



Doug E Fresh & Jordin Sparks at Super Fun Super Fit event, JSE2014
Doug E Fresh & Jordin Sparks at Super Fun Super Fit event, JSE2014
  • Super Fun & Super Fit with Jordin Sparks – In partnership with Hip Hop Public Health, Jordin joins Doug E Fresh and NFL athletes at a local school in the Super Bowl city to promote a healthy lifestyle to the youth by getting them moving and exercising and encouraging good food choices.  She brings her favorite dance fitness crew, Sensazao. The kids will learn that being fit can be fun!


  • NFL Kids Dayjordin-0to60-nfl-play-60Jordin has long been a darling of the NFL, and she loves to lend her voice to promoting good health and eating habits. She’ love singing her “0 to 60” song for the kids and encouraging them in partnership with the NFL, NFL Play 60, and the Fitness Foundation on Fitness, Sports, & Nutrition


You can find out more information about Jordin & P.J.’s I’m M.A.D. Are You? Campaign and the Jordin Sparks Experience here:

❤ xoxo,

The M.A.D. Girls


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